Industry analysis report
Suitable for the early stages of understanding market conditions and analyzing industry trends.
Find research companies and consulting agencies, purchase industry reports, and understand the basic information and data trends of target industries and target regions.
web search
Search target customer information through keyword combinations; then sort out new keywords, then combine searches; and then gradually analyze in depth
Consulting company
To develop target markets, how to make marketing strategies, sales systems, and sales teams more effective
Industry associations, chambers of commerce
Understand the relevant information of the association’s member companies through the secretariat and president
Sponsor association activities to get more exposure opportunities and contact potential customers
Cooperate with regional chambers of commerce to develop local customers
Consult relevant government departments
Policy support, taxation, subsidies, factories, logistics, market information, etc.
Understand the market situation and agent situation
Participate in social circles
Organize or attend meetings such as exhibitions
Technical exchange meeting
Follow the circle of peers
Learn from your peers: where their customers are
Be humble to your peers: What do they do to develop customers?
Learn from your peers: how they maintain customer relationships
Learn from your peers: who their agents are
Learn from your peers: what policies and support they offer agents
Learn from your peers: what their pricing strategies look like
Reach out to fellow employees
Drawing: Yang Ye, Key Account Development Consultant | Reference: Li Jiang, author of "Huawei Sales Law" | Drawing software MindMaster
Mind map of 8 methods to develop large customers