..is a country with a plan for growth and prosperity
..is innovative and supports innovation
...connects industry with researchers, educators and industry
...long-term strategic for future-facing industries
...rewards a culture of innovation
...actively supports ecosystems and encourages talent development zones
...promotes and encourages a start-up culture
...is economically strong and is strengthening its foundations
...is pro business and is home to heaps of world-class firms
...is well-regulated with clear rules for doing business
...is tranparent and fair
..home to ''high-performing'', ''winning'' firms
...business-friendly eco systems''
offers a smart balance of taxes, regulation, government services and free enterprise
...is a sustainability leader
...offers plenty of quality jobs and a world-class, well-trained and motivated workforce - talented workforce
...is connected to global growth markets
...offers access to capital for all types of businesses and endeavours
...is delivering future-ready infrastructure for the community and businesses
transport, airports, seaports
...is safe, stable and secure
..offers outstanding quality of life, spectacular liveability and is home to people with a sunny disposition
...is fun and a playground of adventure and creativity
...is a great place to raise kids
...is healthy and supports healthy, active lifestyles