This social media pros and cons list template illustrate social media's benefits and drawbacks. Marketers frequently employ social media to raise brand awareness, generate leads, and increase traffic. If you've been tasked with developing a social media strategy for your company, you may be wondering which platforms you should use. Your target audience will most likely determine your platform selection. The list of social media platforms is growing, and well-known venues such as Facebook are constantly evolving and adding new features. With an increasing need for a social presence and an overwhelming number of platform options, choosing which social channels to use can be difficult, as shown in this social media pros and cons list template.
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Social Media Pros & Cons
Be careful beacuse....
Speed of interaction! Hard tokeep up in real time
privacy & personal security
robmyhouse.com
OMT (One More Thing)
Tough to be condid
Putting a face on organization can bedaunting -- one person becomesaccountable
Talking about to rude/criticalcomments
How to respond to rude/criticalcomments
Seniot buy-in/anxiety
Fear of losing control
Dealing with negativecomments about yourbrand/organization
repond or not?
respond respectfully
invite critic into private conversation
show pride in customer service
try to rectify situation
make prople accountable for their commentsby asking them to register beforecommenting
More pros
Variety of perspectives
Comfortable social context forpeople who aren't coomfortable face-to-face
Combat loneliness and isolation
Scaleable -- use as much asyou want or as little as youwant
Community-building
Breaks down barriers -- seeanything without leaving youhosue
Instant stimulation
Research value
Advocacy of all sorts
Make relationships more efficient
Different kinds of media(Picturess, video etc)
Instant alerts
Social stlking: respond toyour customers/clients
Customer loyalth
Try it becouse...
Speed of interaction
Create conversations
Build a brand
Cheaper than other marketingchannels
Test ideas & get responses
Global & Cross-cultural
Limited regulation
Measurable impact
Cross-generational
Everything is going online.Unstoppable.
More accessible.
Find anything
Social Media Pros and Cons List Template
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Social Media Pros & Cons
Be careful beacuse....
More pros
Try it becouse...
Speed of interaction
Create conversations
Build a brand
Cheaper than other marketing
channels
Test ideas & get responses
Global & Cross-cultural
Limited regulation
Measurable impact
Cross-generational
Everything is going online.
Unstoppable.
More accessible.
Find anything
Speed of interaction! Hard to
keep up in real time
privacy & personal security
OMT (One More Thing)
Tough to be condid
Putting a face on organization can be
daunting -- one person becomes
accountable
Talking about to rude/critical
comments
How to respond to rude/critical
comments
robmyhouse.com
Seniot buy-in/anxiety
Fear of losing control
Dealing with negative
comments about your
brand/organization
repond or not?
respond respectfully
invite critic into private conversation
show pride in customer service
try to rectify situation
make prople accountable for their comments
by asking them to register before
commenting
Variety of perspectives
Comfortable social context for
people who aren't coomfortable face-to-face
Combat loneliness and isolation
Scaleable -- use as much as
you want or as little as you
want
Community-building
Breaks down barriers -- see
anything without leaving you
hosue
Instant stimulation
Research value
Advocacy of all sorts
Make relationships more efficient
Different kinds of media
(Picturess, video etc)
Instant alerts
Social stlking: respond to
your customers/clients
Customer loyalth
Social Media Pros & Cons
Be careful beacuse....
Speed of interaction! Hard tokeep up in real time
privacy & personal security
robmyhouse.com
OMT (One More Thing)
Tough to be condid
Putting a face on organization can bedaunting -- one person becomesaccountable
Talking about to rude/criticalcomments
How to respond to rude/criticalcomments
Seniot buy-in/anxiety
Fear of losing control
Dealing with negativecomments about yourbrand/organization
repond or not?
respond respectfully
invite critic into private conversation
show pride in customer service
try to rectify situation
make prople accountable for their commentsby asking them to register beforecommenting
More pros
Variety of perspectives
Comfortable social context forpeople who aren't coomfortable face-to-face
Combat loneliness and isolation
Scaleable -- use as much asyou want or as little as youwant
Community-building
Breaks down barriers -- seeanything without leaving youhosue
Instant stimulation
Research value
Advocacy of all sorts
Make relationships more efficient
Different kinds of media(Picturess, video etc)
Instant alerts
Social stlking: respond toyour customers/clients
Customer loyalth
Try it becouse...
Speed of interaction
Create conversations
Build a brand
Cheaper than other marketingchannels
Test ideas & get responses
Global & Cross-cultural
Limited regulation
Measurable impact
Cross-generational
Everything is going online.Unstoppable.
More accessible.
Find anything
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