Coca Cola PESTLE Analysis

Coca Cola PESTEL Analysis
Technological
Environ
Legal
Social
Economic
Political
Labor, accounting and internal marketing
laws must be followed
Must focus on launching healty drinks
Using social media effectively for Promotions
Coca Cola has done-well securing all
the rights of their business
Need to do the same in the countries
such as Japan and China.
Must follow FDA rules to provide people
with right beverages
Understands cunsumers tastes and
preferences
Have launched healthy drinks US
Must operate in an area where is no
shortage of water
They use high techrnology in producting
fine products in short time
Most of income is from sell of soft
drinks
167