Mind Map Gallery Marketing
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Marketing
Here is a mind map about marketing.
Edited at 2020-12-20 15:29:44
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- Outline
Marketing Team
Brand Awareness
MoneyMe.com.au
Social Media - Video campaign (FB, Insta, Youtube)
OOH Busses, Radio
PR
Industry Awards(Fintech Australia, Finnies, Deloitte, KPMG, AFR)
My Business ‘Innovator of the Year’ (2019) - WinnerMy Business ‘Fintech Business of the Year’ (2019) - FinalistAFR BOSS ‘Most Innovative Companies’ (2019) - FinalistFintech Australia ‘Excellence in Consumer Lending’ (2019) - FinalistFintech Business ‘Lending Innovator of the Year’ (2019) - FinalistFintech Business ‘Lending Platform Innovator of the Year’ (2019) - FinalistOptus My Business 'Fintech Business of The Year' (2018) - WinnerDeloitte 'Technology Fast 50' (2018) - Finalist AFR 'Most Innovative Companies' (2018) - FinalistAFR ‘Fast 100’ (2018) - FinalistOptus My Business 'Fintech Business of The Year' (2017) - WinnerDeloitte 'Technology Fast 50' (2017) - Finalist H2 Ventures & KPMG 'Fintech100 Emerging Star' (2017) - Finalist
Native / Content
ListReady.com.au
Australia
Sales Team Merch/Welcome Pack(Bottle, Notepad, Pen, Online Product Demo, Brochures, Flyers)
Partnership with RealEstateBusiness.com.au(1Mil monthly users + 75K agent database)
PR & Content Strategy
REB Awards Night - Principal Partner (Network - 1000 Agents)
Top 100 Women in Real Estate - Principal Partner (Email List - Top 100 Women)
Sherrie Storor - Brand Ambassador (Podcast + 70K agent database)
Partnership with Elite Agent
12 months content strategy
Domain.com.au / REA
McGrath/Raine n Horne/LJ Hookers conferences
New Zealand
REINZ
Realestate.co.nz
Brand Ambassador - Tom Panos
NZ Property Investor Associations
IPO
Corporate brand positioning
PR
Corporate Website
Investors
Presentations
Pitch decks
Demand Generation
MoneyMe
Australia
MoneyMe.com.au
Personal Loans+Digital Credit Card
SEO
Paid Search
Automation
Affiliate Partnerships
Display & Programmatic
Paid Social Media(FB, Insta, Youtube)
Database marketing
Strategic Brand Alliance(Finance partner - Carsales.com.au)
Lender Partnerships(SocietyOne, RateSetter)
MoneyMe Perks(Loyalty Program)
Strategic Alliance (CashRewards.com.au)
SEO
OzMoney.com.au
Personal Loans+Line of Credit
SEO
Paid Search
USA (MoneyMeFinance.com)
MoneyMeFinance.com
Paid Search
SEO
Business Partnerships(ZeroParallel, Monevo, RoundSky)
ListReady
REB Awards Night (1000 agents)
Partnership with REB.com.au(1Mil users/month+75K agent database)
Paid Search
SEO
Display & Programmatic
Native
Conferences(AREC, REINSW)
McGrath/Raine n Horne/LJ Hookers conferences
Analytics & Attribution
Horizon
Internal Reports
Google DV 360
Google Analytics
GSC
Monetisation Programs
Australia
Stage 1
LeadSelling($500K/year revenue)
Credit24, SpotCap, Jacaranda, Lanyana, etc..
Stage 2
Partnerships with banks
USA
Stage 1
Lead Selling ($600K/year revenue)
Monevo, ZP, Round Sky
Stage 2
Direct Lending
Partnerships with banks
Partnerships with Direct Lenders
Design(App, Mobi, Web)
UX
UI
CX
Front-end Tech