Marketing | Mind Map

Brand Awareness

MoneyMe.com.au

Social Media - Video campaign (FB, Insta, Youtube)

OOH Busses, Radio

PR

Industry Awards(Fintech Australia, Finnies, Deloitte, KPMG, AFR)

My Business ‘Innovator of the Year’ (2019) - WinnerMy Business ‘Fintech Business of the Year’ (2019) - FinalistAFR BOSS ‘Most Innovative Companies’ (2019) - FinalistFintech Australia ‘Excellence in Consumer Lending’ (2019) - FinalistFintech Business ‘Lending Innovator of the Year’ (2019) - FinalistFintech Business ‘Lending Platform Innovator of the Year’ (2019) - FinalistOptus My Business 'Fintech Business of The Year' (2018) - WinnerDeloitte 'Technology Fast 50' (2018) - Finalist AFR 'Most Innovative Companies' (2018) - FinalistAFR ‘Fast 100’ (2018) - FinalistOptus My Business 'Fintech Business of The Year' (2017) - WinnerDeloitte 'Technology Fast 50' (2017) - Finalist H2 Ventures & KPMG 'Fintech100 Emerging Star' (2017) - Finalist

Native / Content

ListReady.com.au

Australia

Sales Team Merch/Welcome Pack(Bottle, Notepad, Pen, Online Product Demo, Brochures, Flyers)

Partnership with RealEstateBusiness.com.au(1Mil monthly users + 75K agent database)

PR & Content Strategy

REB Awards Night - Principal Partner (Network - 1000 Agents)

Top 100 Women in Real Estate - Principal Partner (Email List - Top 100 Women)

Sherrie Storor - Brand Ambassador (Podcast + 70K agent database)

Partnership with Elite Agent

12 months content strategy

Domain.com.au / REA

McGrath/Raine n Horne/LJ Hookers conferences

New Zealand

REINZ

Realestate.co.nz

Brand Ambassador - Tom Panos

NZ Property Investor Associations

IPO

Corporate brand positioning

PR

Corporate Website

Investors

Presentations

Pitch decks

Demand Generation

MoneyMe

Australia

MoneyMe.com.au

Personal Loans+Digital Credit Card

SEO

Paid Search

Automation

Affiliate Partnerships

Display & Programmatic

Paid Social Media(FB, Insta, Youtube)

Database marketing

Strategic Brand Alliance(Finance partner - Carsales.com.au)

Lender Partnerships(SocietyOne, RateSetter)

MoneyMe Perks(Loyalty Program)

Strategic Alliance (CashRewards.com.au)

SEO

OzMoney.com.au

Personal Loans+Line of Credit

SEO

Paid Search

USA (MoneyMeFinance.com)

MoneyMeFinance.com

Paid Search

SEO

Business Partnerships(ZeroParallel, Monevo, RoundSky)

ListReady

REB Awards Night (1000 agents)

Partnership with REB.com.au(1Mil users/month+75K agent database)

Paid Search

SEO

Display & Programmatic

Native

Conferences(AREC, REINSW)

McGrath/Raine n Horne/LJ Hookers conferences

Analytics & Attribution

Horizon

Internal Reports

Google DV 360

Google Analytics

GSC

Monetisation Programs

Australia

Stage 1

LeadSelling($500K/year revenue)

Credit24, SpotCap, Jacaranda, Lanyana, etc..

Stage 2

Partnerships with banks

USA

Stage 1

Lead Selling ($600K/year revenue)

Monevo, ZP, Round Sky

Stage 2

Direct Lending

Partnerships with banks

Partnerships with Direct Lenders

Design(App, Mobi, Web)

UX

UI

CX

Front-end Tech