Quantitative Research Mind Map

This is another simplified concept for asking quantitative questions about events, products, or ideologies to assess the respondents' implicative meaning. While the first example shows how to organize gathered information into a concept map, the diagram below shows a simple method before collecting data. The goal of quantitative research is to generate knowledge and understanding about society. Social scientists, including communication researchers, use quantitative research to observe phenomena or occurrences that affect individuals. People are the focus of social scientists' research. Quantitative research is a technique for learning about a specific group of people known as a sample population. Quantitative research employs scientific inquiry and relies on observed or measured data to investigate questions about the world.