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Galleria mappe mentale Adidas Organizational Chart
Adidas Organizational Chart
This organizational chart reveals the dynamic structure of Adidas, showcasing a matrix of global product divisions and regional leadership. Corporate governance: Supervisory Board (oversight, strategy, risk management) and Executive Board led by the CEO (global operations, performance). Executive Board includes CFO (finance), CHRO (HR), CTO (technology), CPO (product), and heads of global sales. Global product divisions (vertical focus): Footwear: performance (running, football, basketball, training) and lifestyle (Originals, collaborations). Apparel: training, sportswear, lifestyle, outerwear, teamwear. Accessories: bags, hats, socks, balls, equipment. Each product division focuses on innovation (materials, design), market trends (streetwear, sustainability), and product lifecycle management. Regional divisions (geographic focus, ensuring localized strategies): North America: US, Canada (largest market for Nike, competitive). Europe: Germany, UK, France, Italy (heritage market, strong football). Greater China: China, Taiwan, Hong Kong (growth, local partnerships). Asia-Pacific: Japan, Korea, Southeast Asia, Australia (emerging, diverse). Latin America: Brazil, Mexico, Argentina (football passion). EMEA: Middle East, Africa, Russia (new growth). Shared functions support both axes: Finance (planning, capital), HR (talent, culture), Legal (compliance, IP), Sustainability (environmental goals), Supply Chain (sourcing, logistics), Digital (e-commerce, app, data). This matrix structure enables Adidas to balance global product innovation (performance, style) with regional consumer insights (football in Europe, basketball in US, soccer in China), driving performance and sustainability worldwide.
Modificato alle 2026-03-25 15:08:07
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