Business Communication Methods

Business Communication Methods
Chapter 1: First look at the communication
- Focus Questions:
- What are the benefits of studying
communication?
- How is Communication defined?
- What communication processes and
skills are relevant in all contexts?
- How do different models represent
the process of human
communication?
- What careers are open to people with
strong backgrounds in
communications?
Chapter 2: The Communication Field
from Historical and Contemporary Perspective
- Discuss questions
- In what context did the study and teaching
of communication begin?
- What methods do communication scholars
use to conduct research?
- What areas of study and teaching
constitute the discipline of
communications today?
- What themes unify areas of study within
the field of communications?
Chapter 3: Perceiving and Understanding
- Key Questions
- What processes are involved in
perceiving?
- What factors influence our
perceptions?
- How does the self-serving bias
affect the accuracy of our
perceptions?
- Does mind reading help or
hinder communications?
- How can we use language to
enhance skill in perceiving?
Chapter 4: Engaging in Verbal Communication
- Key questions:
- How are language and thought
related?
- What abilities are possible
because humans use symbols?
- What are the practical
implications of recognizing that
language is a process?
- How do rules guide verbal
communications?
Chapter 5: Engaging in Nonverbal Communication
- Key questions:
- What is nonverbal
communication?
- What types of nonverbal
behaviors have scholars
identified?
- How does nonverbal
communication express cultural
values?
- How can you improve your
effectiveness in using and
interpreting nonverbal
communication?
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