Canvas

Canvas
customer
segment
demographic
income
age
gender
family life cycle
social class
resources
education
occupation
ethnicity
psycographic
personality
lifestyle
values
wants
behavioural
benefits desired
usage rate
buying attitude
loyalty to suppliers
usage patterns
order size
geographic
region
city size
urban
rural
climate
types
consumer
organizational
industrial
relationships
key resources
key activities
channels
email
telephone
chat
whatsapp
custom chat
skype
social networks
twitter
facebook
linkedin
web-site
webRTC
pop-up
video
skype
hangouts
requirements
need / want to purchase
ability to purchase
willing to purchase
authority
partners
partner
key activities
key resources
supplier
key activities
key resources
activities
value propositions
value
problems we solve
products
services
needs we satisfy
key activities
key resources
resources
distribution channels
key activities
key resources
revenue streams
key resources
key activities
cost structure
important costs
key resources
key activities
monetization
mobile
paid apps
paid apps
0.99 app
niche premiums
alternative app stores
in-app purchases
partnerships
subscriptions
display advertising
app promotion
app developemnt
sales and merchandising
selling app data & source code
mix & match
marketing
approach
mass
product
target
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