SWOT Competitor Analysis

A SWOT Competitor Analysis is a framework for assessing a company's competitive position and developing strategic plans. A SWOT analysis generally focuses on internal and external factors, as well as current and potential future opportunities. A SWOT Competitor Analysis is intended to facilitate a practical, data-driven examination of an organization's or industry's strengths and weaknesses. The organization needs to maintain the accuracy of the analysis by avoiding preconceived notions or grey areas and instead focusing on real-life contexts. Businesses should use it as a guideline rather than a prescription.