MindMap Gallery Investment and franchise process
The investment and franchising process is one of the key factors for the success of a brand management company in carrying out investment and franchising. It ensures the orderliness and efficiency of brand expansion, protects the interests of franchisees and brands, and promotes the common development of both parties.
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Investment and franchise process
The first step: customer negotiation (investment manager)
brand introduction
Explanation of franchise contract
Explanation of bunk standards
Investment budget explanation
Please refer to the investment budget form template provided by Finance. "Store Investment Return Calculation Model"
Step 2: Franchisee inspection (investment manager)
Franchise business capability inspection
Franchisee qualification review
Failure to comply: Terminate
Comply with: pass
Franchisee credit review
Failure to comply: Terminate
Comply with: pass
Step 3: Collect the intention fee (investment manager)
Step 4: Determine the space (head of development department)
If the franchisee completes the site selection, the development department will provide the "Business District" Planning and site selection tools" (including site selection report store logo Accurate) (already available) for reference. Confirmor:
The development department assists franchisees in signing shop lease contracts After the placement is completed, the development department will synchronize the placement information to the headquarters work group.
Step 5: Franchisee signing (investment manager)
Determine whether the franchise store manager and chef will be configured by the franchisee themselves or Configured by the company (determine pure franchise or hosting), filled in by the franchisee "Franchise Application Form" (existing) confirmed by: person in charge of investment promotion
On the day of signing, the signing information is synchronized to the headquarters work group. Relevant departments began to make corresponding work plans and implementation
Step Six: Investment and Franchise Services
Franchisee training (planned for half a day) (organized by the investment center)
Corporate Culture Training (Personnel Administration Center) [0.5 hours]
Employee management training (Personnel Administration Center) [0.5 hours]
Procurement Training (Supply Chain Management Center) [1 hour]
Store Marketing Training (Brand Development Center) [1 hour]
Food Safety Prevention and Control Training (Operation Management Center) [0.5 hours]
Explanation of store operation management requirements (Operation Management Center) [0.5 hours]
Construction explanation (operation management center) (including certification requirements and drawing confirmation requirements) [0.5 hours]
Training will be organized on the day of signing the contract. After the training, the training effectiveness will be evaluated on site. Formulate the "Franchise Training Effectiveness Rating Form"... After the explanation, the franchisee will sign on-site to confirm the "Confirmation Form of Things Franchisees Should Know" day. The investment center delivers the enabling documents of each department to the franchisee, and the franchisee signs for receipt.
Determine the opening date of the franchise store (person in charge of the investment center)
After the opening date is determined, synchronize it to the headquarters work group. shop It will take 45 days from the signing of the leasing contract to the trial opening of the store.
The Investment Promotion Center issues a project handover form and the Operations Management Center receives it.
Step 7: Enter the operations team (Operations leader)
1. Assist franchisees to apply for certificates (person in charge of the operation area)
Business license (three certificates in one) (the certificate will be collected within 3 days after the shop rental contract is signed)
Tax registration (completed 3 days before trial opening)
Food hygiene license (obtained within 3 days before trial opening)
2. Determine the "Franchise Store Opening Schedule" (Operation Manager)
The person in charge of operations synchronizes the "Franchise Store Opening Schedule" to each department, and (the supply chain is synchronized) the operating standards of the equipment are provided to franchisees.
The Operations Management Center organized a project matchmaking meeting, related Department heads attended the meeting
3. Design entry (head of development department)
1. Complete the floor plan (within 3 days) (including franchisee confirmation time and operation manager review time). Within 3 days of signing the shop rental contract. Person in charge of drawing progress follow-up:
Pass: Enter the rendering design stage
Failed: Correct floor plan
2. Complete renderings (3 days) including franchisee confirmation time and operation manager review time. Within 3 days after floor plan approval. Person in charge of drawing progress follow-up:
Passed: Entering the construction drawing design stage
Failed: Correct the renderings
3. Complete the full set of construction drawings (within 15 days) (the designer, the construction party and the franchisee jointly confirm and sign, sign The table is synchronized to the development department)
It will be completed within 15 days after the approval of the renderings. Person in charge of drawing progress follow-up: Pay attention to details: If the franchisee provides the construction party, the construction drawing designer must confirm with the construction party Identify key construction details and synchronize them to franchisees
4. Project entry
Determine the "Decoration Schedule" (provided by the construction party). The person in charge of the review of the decoration schedule:, Synchronize to the company headquarters work group and franchisees (35 days)
decoration execution
Approved: On-site decoration (head of engineering department)
Equipment installation and commissioning (5 days) (Head of Engineering Department)
Project acceptance (jointly accepted by the franchisee and the supervisor and operation manager)
Installation and debugging of cashier system (1-3 days) (Operation area manager)
Project acceptance (acceptance jointly by operation personnel, franchisees and store managers)
Qualified: Store accepted
Unsatisfactory: rectification
Failure to pass the review: The construction party revised the plan
5. New store preparation (operation area manager)
1. Determine the employee arrival plan (within 2 days) (confirmed jointly by the person in charge of the operation area and the franchisee). The "Franchise Store Opening Schedule" will be submitted by the person in charge of the operation area within 2 days after confirmation. "Staff Arrival Schedule" is synchronized to the headquarters work group and franchisees
Employee training (15 days) (Head of Training Department) The training department will synchronize the "Training Curriculum", "Training Plan", "Training Process", etc. to the franchisee and the person in charge of the operation area within 1 day based on the "Staff Arrival Schedule" and general manager office
Employee examination (one examination per position) (person in charge of the training department)
Pass: pass
Unqualified: Retraining
2. Stock preparation (explain the equipment procurement cycle, and the person in charge of the operation area and supply chain will jointly confirm the procurement method with the franchisee). The person in charge of the supply chain will synchronize the procurement method confirmation form to the general manager office. Develop a "Procurement Method Confirmation Form",
Complete the store opening materials and food ordering list (3 days) (operation personnel and purchasing person in charge work together with franchisees Signature confirmation), the procurement list is provided, and the operation and franchisees jointly confirm. The person in charge of the supply chain will synchronize the confirmed "Order List" to the General Manager's Office for archiving, and provide "Kitchen Design Drawings", "Equipment Dimensions", "Table and Chair Dimensions", etc. to the franchisee or the franchisee's designated purchasing personnel.
Place an order in store (HuaLaLa system)
Supply Chain Intervention: Start Procurement (Supply Chain Leader)
Arrival time (5 days before trial opening) (Purchasing person in charge)
Unqualified: store return
Qualified: Store receiving (warehousing)
3. Determine support matters for functional departments (head of operation area)
The list that needs support is synchronized to the relevant person in charge (the person in charge of the operation area)
Support department execution (? day) (support department head)
Not completed: continue execution
Completed: Operational confirmation
Step 8 - Step 9: Trial opening and official opening
The marketing plan will be delivered to the franchisees 10 days before trial operation. Formulate the "New Store Trial Opening (Opening) Marketing Plan". Developed by: Head of Brand Development Center. Completion time: 15 days before the trial opening of the new store. Marketing plans require internal review. The review meeting is initiated by the Brand Development Center. Participating reviewers: Operations person in charge, general manager office person in charge, finance person in charge, investment promotion person in charge, R&D person in charge
The company officially releases new store opening information and tweets. Released separately on the day of trial opening and the day of official opening