MindMap Gallery Five Steps to Market Positioning
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Edited at 2023-05-17 11:15:21Ce calendrier annuel, créé avec EdrawMax, présente une disposition claire et organisée des mois de janvier à décembre. Chaque mois est affiché dans un cadre distinct, montrant les jours de la semaine et les dates correspondantes. Les weekends (samedis et dimanches) sont mis en évidence pour une meilleure visibilité. Ce format est idéal pour la planification et l'organisation des activités tout au long de l'année, offrant une vue d'ensemble rapide et facile à consulter.
This quarterly calendar overview for 2026, created with EdrawMax, presents a structured and colorful layout of the entire year divided into four quarters. Each quarter is displayed in a separate column, showcasing the months within that quarter in a clear grid format. The days of the week are labeled, and each date is marked within its respective cell, allowing for easy identification of dates across the year. This calendar is an excellent tool for long-term planning, providing a comprehensive view of the year at a glance.
This weekly calendar for 2026 is designed using EdrawMax to provide a detailed and organized view of each week, starting from January. The left side features a mini monthly calendar for quick reference, highlighting the current week in yellow. Below it, there's a section for weekly goals to help prioritize tasks. The main area is a time-grid from 6:00 AM to 12:00 AM, divided into half-hour slots, allowing for precise scheduling of daily activities throughout the week. This layout is ideal for managing a busy schedule efficiently.
Ce calendrier annuel, créé avec EdrawMax, présente une disposition claire et organisée des mois de janvier à décembre. Chaque mois est affiché dans un cadre distinct, montrant les jours de la semaine et les dates correspondantes. Les weekends (samedis et dimanches) sont mis en évidence pour une meilleure visibilité. Ce format est idéal pour la planification et l'organisation des activités tout au long de l'année, offrant une vue d'ensemble rapide et facile à consulter.
This quarterly calendar overview for 2026, created with EdrawMax, presents a structured and colorful layout of the entire year divided into four quarters. Each quarter is displayed in a separate column, showcasing the months within that quarter in a clear grid format. The days of the week are labeled, and each date is marked within its respective cell, allowing for easy identification of dates across the year. This calendar is an excellent tool for long-term planning, providing a comprehensive view of the year at a glance.
This weekly calendar for 2026 is designed using EdrawMax to provide a detailed and organized view of each week, starting from January. The left side features a mini monthly calendar for quick reference, highlighting the current week in yellow. Below it, there's a section for weekly goals to help prioritize tasks. The main area is a time-grid from 6:00 AM to 12:00 AM, divided into half-hour slots, allowing for precise scheduling of daily activities throughout the week. This layout is ideal for managing a busy schedule efficiently.
Five Steps to Market Positioning
Determine target market
Choose a suitable target market based on the characteristics and positioning of your product or service
For example: A mobile phone company determined that the target market is young people based on market research.
For example: a clothing brand chooses the target market to be women based on product positioning
Analyze target market needs and competition
For example: The survey found that young people are more concerned about the performance and appearance of mobile phones.
For example: Understand the share and advantages of competitive brands in the women’s clothing market
Develop market positioning strategy
Determine product or service differentiation
For example: a mobile phone company decides to make outstanding differences in performance and appearance
For example: a clothing brand decides to highlight differentiation in design and quality
Determine key messages and communication methods for market positioning
For example: a mobile phone company decides to emphasize the performance and appearance of its products through advertising
For example: a clothing brand decides to spread its brand image through fashion magazines and social media
Implement market positioning strategy
Carry out marketing activities
For example: mobile phone companies promote their products through TV advertisements, outdoor advertisements, etc.
For example: clothing brands display new clothing in events such as fashion week
Track market feedback and competitive dynamics
For example: mobile phone companies evaluate market response through sales data and consumer feedback.
For example: clothing brands pay attention to new product releases and promotional activities of competing brands
Evaluate market positioning effectiveness
Analyze product or service sales and market share
For example: mobile phone companies evaluate market share growth based on sales data
For example: clothing brands evaluate brand awareness and market response based on sales data
Collect consumer feedback and survey data for improvement and optimization
For example: mobile phone companies collect consumers’ opinions on product performance and appearance.
For example: clothing brands understand consumers’ needs for design and quality through surveys