Determine the project: The general manager determines the proposed project according to the company management committee

Application for bidding: The vice president of engineering applies to the municipal government's bidding management agency for bidding and provides relevant documents.

Approval by the bidding agency: The municipal government's bidding management agency will review the company's documents and issue relevant documents if approved.

Establish a bidding agency: The municipal government’s bidding management agency will take the lead in establishing a bidding office.

Select the bidding method: The bidding office and participating bidding units discuss the bidding method

Prepare bidding documents: The company's engineering department and cost department jointly prepare bidding documents

Preparation of base bid: The budget engineer prepares the base bid, which is reviewed by the cost department and reported to the bidding agency after approval by the general manager; it is kept confidential by everyone

The bidding agency reviews the bid base: if the review is correct, the bid base will be sealed and saved for use at the time of bid opening; it will be kept confidential by everyone.

Publication of tender announcements: Publication by government agencies

Request for pre-qualification documents: Qualified construction engineering companies go to the bidding agency to purchase pre-qualification documents after seeing the bidding advertisement.

Fill in the pre-qualification documents: fill in the pre-qualification documents, provide corresponding supporting materials, and submit to the bidding agency for pre-qualification

Pre-qualification: Detailed review by the bidding agency

Determine the qualified unit: issue a qualified qualification notice to the bidding unit

Confirm the intention to bid: The construction company will issue a letter of intention to confirm the bid after receiving the notice.

Sale of bids: The bidding agency sells formal bids to qualified contractors

Purchase bid documents: Contractors go to the bidding agency to purchase bid documents

Organize an on-site inspection: The bidding agency organizes an on-site inspection. Both parties A and B must be present to introduce the surrounding environment, water and electricity interfaces, and other information to the contractor.

Organize a pre-bid meeting: The bidding agency organizes a pre-bid meeting, the company introduces the design and construction plan to the contractor, the contractor raises questions, the company answers, and the exchange record is

Prepare supplementary documents: Based on the pre-bid meeting, the company's engineering department will clarify the issues in the meeting in writing

Approval and review: The general manager of the engineering department shall approve the supplementary documents and submit them to the bidding agency for detailed review.

Send supplementary documents: The bidding agency prints the supplementary documents and sends them to each contractor.

Determine the bidding strategy and prepare the bid: The contractor will discuss the overall bidding strategy and prepare the bid based on participation in inspections, pre-bid meetings, and reading supplementary documents. The bid includes: bid application, construction technical plan, quotation, and others.

Submit bids and accept bids: Submit bids to the bidding agency, the bidding agency accepts the bids and marks the bidding time

Bid opening meeting: The bidding agency organizes a bid opening meeting. Under the supervision of the bidding agency and the notary office, the bid documents submitted by the contractor are opened. Our engineering department and cost department announce the minimum bid at the bidding opening meeting. Determine the valid range of the bid base; if the guaranteed prices of all bidders exceed the bid base by too much, the developer can declare it invalid and organize another bidding process

Questioning and answering: The bidding agency raises questions after reading the contractor's bid, and makes a document and sends it to the contractor. The contractor will provide answers to questions after receiving the documents, either orally or in writing without special instructions.

Propose bid evaluation opinions: The cost department of the company's engineering department evaluates the bids submitted by the contractor, and after the evaluation, a written opinion letter is formed to provide opinions to the contractor.

Bid evaluation report: The bid evaluation agency holds a discussion meeting based on the bid evaluation opinions, comprehensively evaluates the contractor's bid price, design plan, and credit performance, and initially confirms the winning bidder.

Bid award negotiation and bid award: The bidding agency and the contractor negotiate on the bid award issue, and the contractor confirms acceptance of the winning bid. The bidding agency finally determines the winning bidder

Issue and accept the bid winning notice: the bidding agency formally sends the bid winning notice to the original bidder; the contractor receives the bid winning notice

Apply for a performance bond: The contractor accepts the bid winning notice and applies for a performance bond according to the requirements in the notice and sends it to Party A.

Contract negotiation: Party A and Party B negotiate the terms of the contract after winning the bid. With unanimous agreement, both parties will confirm and prepare a formal contract.

Notify the unit that did not win the bid: The bidding agency sends a notice to the unit that did not win the bid.

Approval, approval and signature: Party A’s contract shall be approved by the engineering director and approved by Party A’s general manager; the contract after Party A’s approval shall be signed by Party B’s representative

① For projects that can be collected early, the unit price can be set higher, and some costs can be allocated to the early project price to facilitate capital turnover; later projects (decoration, electrical, etc.) can be appropriately lowered.

② If the project volume is expected to increase in the future, the quotation will be increased; otherwise, the quotation will be reduced.

③ Increase the quotation for projects that are expected to be modified in the future

④ The control range is generally around 10% to avoid invalidation of the standard

Economic environment: customer income, loans, prices, savings

Policy environment: land policy, urban regional planning

Competitive environment: city and regional price distribution rules, development scale, customer sources, market supply, potential demand

market research method

SWOT analysis

Accurately select the target market: the customer segment must be large enough, otherwise the customer base will not be enough to support the profit required by the company

Differentiated value positioning: Different customers have different values ​​for the project; for example, multiple home purchases or old customers constantly introducing new customers, these customers must be differentiated and segmented

Customize the operation process based on customer positioning: After segmentation, you need to seize the customer characteristics and cater to their preferences.

① Segment target customer groups: geographical factors (region, orientation, floors, supporting facilities); demographic factors (age, size, structure, income, home ownership, education level); psychological factors (social class, lifestyle, personality); behavioral factors (timing, pursuit of interests,)

② Select the target customer group; after segmentation, carry out value segmentation to distinguish high-value and low-value customers, and focus on targeting high-value customers based on "20% of customer points generate 80% of profits"

③ Locate the target customer group: Which groups of people to ultimately target, what are their characteristics, and how to find them

Relationship with space: In areas with a strong commercial atmosphere, the value of the store on the first floor may be several times that of the higher floors, so the building area should be allocated to the lower floors as much as possible; conversely, increase the number of floors

Relationship to construction costs: the higher the height, the higher the cost

Relationship with the construction period: Two 10-story buildings and one 20-story building. The construction period of the former is much shorter than that of the latter. The construction period directly affects the investment recovery speed and business risks.

Relationship with market acceptance: some areas do not accept high floors

Relationship with the condition of surrounding buildings: If the surrounding areas are relatively short, you can consider building higher to make it a landmark building; if you build it all around, you can consider the spacing between buildings, etc.

Public facilities with a value-preserving effect: spacious doors, walkways

Public facilities of a practical nature: parking spaces, gyms, swimming pools

Public facilities with revenue opportunities: underground businesses, parking spaces

Public facilities that improve the environment: green spaces, gardens