MindMap Gallery Humanistic Marketing Theory
"Humanistic Marketing Theory" outline topics include definition and overview, market humanistic analysis, consumer psychology research, brand humanistic communication, cultural symbol shaping, social value triggering, cultural marketing strategy, cultural adaptation and adjustment, brand cultural interaction and cultural influence Evaluate.
Edited at 2020-10-02 16:39:01This Valentine's Day brand marketing handbook provides businesses with five practical models, covering everything from creating offline experiences to driving online engagement. Whether you're a shopping mall, restaurant, or online brand, you'll find a suitable strategy: each model includes clear objectives and industry-specific guidelines, helping brands transform traffic into real sales and lasting emotional connections during this romantic season.
This Valentine's Day map illustrates love through 30 romantic possibilities, from the vintage charm of "handwritten love letters" to the urban landscape of "rooftop sunsets," from the tactile experience of a "pottery workshop" to the leisurely moments of "wine tasting at a vineyard"—offering a unique sense of occasion for every couple. Whether it's cozy, experiential, or luxurious, love always finds the most fitting expression. May you all find the perfect atmosphere for your love story.
The ice hockey schedule for the Milano Cortina 2026 Winter Olympics, featuring preliminary rounds, quarterfinals, and medal matches for both men's and women's tournaments from February 5–22. All game times are listed in Eastern Standard Time (EST).
This Valentine's Day brand marketing handbook provides businesses with five practical models, covering everything from creating offline experiences to driving online engagement. Whether you're a shopping mall, restaurant, or online brand, you'll find a suitable strategy: each model includes clear objectives and industry-specific guidelines, helping brands transform traffic into real sales and lasting emotional connections during this romantic season.
This Valentine's Day map illustrates love through 30 romantic possibilities, from the vintage charm of "handwritten love letters" to the urban landscape of "rooftop sunsets," from the tactile experience of a "pottery workshop" to the leisurely moments of "wine tasting at a vineyard"—offering a unique sense of occasion for every couple. Whether it's cozy, experiential, or luxurious, love always finds the most fitting expression. May you all find the perfect atmosphere for your love story.
The ice hockey schedule for the Milano Cortina 2026 Winter Olympics, featuring preliminary rounds, quarterfinals, and medal matches for both men's and women's tournaments from February 5–22. All game times are listed in Eastern Standard Time (EST).
Humanistic Marketing Theory
Definition and Overview
Theoretical definition: introduce the basic concepts and core content of humanistic marketing theory
Background and development: Introduce the origin, historical background and development process of humanistic marketing theory
Research methods and approaches: Discuss the research methods and academic approaches of humanistic marketing theory.
Market Human Culture Analysis
The concept of market culture: explaining the definition and content of market culture
The formation and evolution of market culture: exploring the formation and evolution process of market culture
Analysis of market culture characteristics: analysis of the main characteristics and manifestations of market culture
The impact of market culture: Explore the impact of market culture on corporate and consumer behavior.
consumer psychology research
Consumer Decision-Making Process: Introducing the theoretical model and key factors of the consumer decision-making process
Consumer psychological needs: Analyze the classification and characteristics of consumer psychological needs
Consumer behavior analysis: explore the motivations and influencing factors of consumer purchasing behavior.
Brand Humanistic Communication
Brand culture construction: Introducing the concept and construction methods of brand culture
Brand Communication Strategy: Discussing brand communication strategies and channel selection
Brand experience marketing: Analyze the importance and implementation methods of brand experience marketing.
Cultural symbol shaping
The meaning of cultural symbols: explaining the role and significance of cultural symbols in marketing
The Creation and Application of Cultural Symbols: Discussing the Creation and Application of Cultural Symbols
Communication and interpretation of cultural symbols: Analyze the communication channels of cultural symbols and the process of consumer interpretation.
social value trigger
The concept of social value: introducing the definition and types of social value
Brand Social Responsibility: Discussing the levels and implementation methods of brand social responsibility
Application of social value in marketing: Analyze the application and effect of social value in marketing activities.
cultural marketing strategy
Cultural Difference Analysis: Explore the impact of cultural differences on marketing strategies
Localization strategy: introduce the core principles and implementation methods of localization strategy
Globalization and cultural integration: analysis of cultural marketing strategies in the context of globalization.
Cultural adaptation and adjustment
Acculturation Strategies: Explaining the definition of acculturation and choosing strategies
Cross-cultural communication and cooperation: exploring the implementation methods of cross-cultural communication and cooperation
Cultural Conflict Resolution: Analysis of methods and techniques for cultural conflict resolution.
Brand culture interaction
Brand-Consumer Interaction: Introducing the importance and methods of brand-consumer interaction
Social media and brand interaction: explore the role and application methods of social media in brand interaction
Brand communication and interactive marketing: Analyze the best practices of brand communication and interactive marketing.
Cultural Impact Assessment
Evaluation indicators of cultural influence: Introducing the core indicators and methods of cultural influence evaluation
Quantification and analysis of cultural influence: exploring quantitative analysis methods of cultural influence
Cultural Impact Assessment Case Study: Analyze actual cases and application effects of cultural impact assessment.