MindMap Gallery marketing decisions
This is a mind map about marketing decision-making. It tells stories related to marketing decision-making. If you are interested in the story of marketing decision-making, you are welcome to collect and like this mind map~
Edited at 2021-10-17 02:14:23This Valentine's Day brand marketing handbook provides businesses with five practical models, covering everything from creating offline experiences to driving online engagement. Whether you're a shopping mall, restaurant, or online brand, you'll find a suitable strategy: each model includes clear objectives and industry-specific guidelines, helping brands transform traffic into real sales and lasting emotional connections during this romantic season.
This Valentine's Day map illustrates love through 30 romantic possibilities, from the vintage charm of "handwritten love letters" to the urban landscape of "rooftop sunsets," from the tactile experience of a "pottery workshop" to the leisurely moments of "wine tasting at a vineyard"—offering a unique sense of occasion for every couple. Whether it's cozy, experiential, or luxurious, love always finds the most fitting expression. May you all find the perfect atmosphere for your love story.
The ice hockey schedule for the Milano Cortina 2026 Winter Olympics, featuring preliminary rounds, quarterfinals, and medal matches for both men's and women's tournaments from February 5–22. All game times are listed in Eastern Standard Time (EST).
This Valentine's Day brand marketing handbook provides businesses with five practical models, covering everything from creating offline experiences to driving online engagement. Whether you're a shopping mall, restaurant, or online brand, you'll find a suitable strategy: each model includes clear objectives and industry-specific guidelines, helping brands transform traffic into real sales and lasting emotional connections during this romantic season.
This Valentine's Day map illustrates love through 30 romantic possibilities, from the vintage charm of "handwritten love letters" to the urban landscape of "rooftop sunsets," from the tactile experience of a "pottery workshop" to the leisurely moments of "wine tasting at a vineyard"—offering a unique sense of occasion for every couple. Whether it's cozy, experiential, or luxurious, love always finds the most fitting expression. May you all find the perfect atmosphere for your love story.
The ice hockey schedule for the Milano Cortina 2026 Winter Olympics, featuring preliminary rounds, quarterfinals, and medal matches for both men's and women's tournaments from February 5–22. All game times are listed in Eastern Standard Time (EST).
marketing decisions
Overview
Marketing is a crucial part of enterprise development, and marketing decisions refer to decisions made to achieve the best market results.
market research
Market research is an important means to understand market demand and competition, and guides marketing decisions by collecting and analyzing market data.
Investigate market demand
Obtain consumers' needs and preferences for products or services through questionnaires, interviews, etc.
Analyze market trends
By observing market changes, collecting relevant data and information, we predict market trends and provide a basis for marketing decisions.
competition analysis
Understand competitors' products, pricing, promotion strategies, etc., and evaluate your own competitive advantages and disadvantages in the market.
Research the current situation and development trends of the competitive market to provide support for formulating differentiated marketing strategies.
Target setting
Based on market research, formulate clear marketing goals to provide direction and guidance for subsequent decisions.
sales target
Set reasonable and challenging sales targets based on the company's sales situation, market demand, competition and other factors.
market share target
Determine the target proportion of market share and provide reference for formulating market share improvement strategies.
brand awareness goals
Set the goal of increasing brand awareness and enhance the brand's image in the minds of consumers through advertising, publicity, etc.
Positioning strategy
Based on product characteristics, target market and competitor positioning, determine the positioning strategy of the company's products in the market.
Target market selection
Based on product characteristics and target consumer groups, select appropriate market segments to achieve precision marketing.
Product differentiation
Through research and development, technological innovation and other means, the products have obvious differentiated competitive advantages among similar products.
Brand Positioning
Determine the brand's positioning in the minds of consumers, establish a unique brand image, and enhance brand value and awareness.
Marketing strategy
Based on market research and goal setting, formulate specific marketing strategies and comprehensively consider factors such as product, price, channel, and promotion.
Product Strategy
Through innovation, improvement and other means, we continue to improve product functions, quality and other characteristics to meet consumer needs.
Determine strategies for product pricing, packaging, branding, etc. to provide support for product marketing.
Price Strategy
Based on factors such as product cost, market demand, competitor prices, etc., determine appropriate pricing strategies, including high price, low price, and market pricing.
Channel strategy
Determine the selection, establishment and management of product sales channels to ensure that products can successfully reach target consumer groups.
Choose appropriate distribution channels and partners, strengthen channel management and marketing, and improve product sales capabilities.
Promotional strategy
Develop promotional plans, including advertising, promotional activities, promotional items, etc., to increase product sales and market share.
Use marketing tools, such as discounts, gifts, promotional draws, etc., to attract consumers to purchase and try products.
Marketing implementation
Translate marketing strategies into specific action plans and implement them into actual marketing and sales activities.
Marketing Plan
Develop a detailed marketing plan, including the time, location, content, etc. of promotional activities to ensure the feasibility and effectiveness of implementation.
promoting event
Use various advertising and promotional media, such as television, radio, the Internet, etc., to promote products.
Organize promotional activities, exhibitions, etc. to attract target consumers and increase product visibility and sales.
sales management
Establish a sound sales network and sales team to improve the professional level and comprehensive quality of sales staff.
Monitor and analyze sales situations, and adjust marketing strategies in a timely manner to achieve sales targets and increase market share.
marketing evaluation
Evaluate and analyze the effectiveness of marketing activities, check whether expected goals are achieved, and make improvements to deficiencies.
sales analysis
Conduct detailed analysis of sales data and sales conditions to understand sales, market share, sales channels, etc.
Compare sales targets and actual sales, find gaps, and analyze the reasons to provide a basis for adjusting marketing strategies.
consumer feedback
Collect consumer feedback on products and services, and understand consumer satisfaction, changes in demand, etc.
Based on consumer feedback, improve product and service quality, enhance brand image and market competitiveness.