MindMap Gallery Innovation of corporate marketing concepts in the new era
The innovative themes of corporate marketing in the new era include data-driven, customer experience, social media marketing, online marketing, personalized marketing, creative marketing, mobile marketing, user participation, sustainable marketing and strategic cooperation.
Edited at 2021-02-25 05:42:22This Valentine's Day brand marketing handbook provides businesses with five practical models, covering everything from creating offline experiences to driving online engagement. Whether you're a shopping mall, restaurant, or online brand, you'll find a suitable strategy: each model includes clear objectives and industry-specific guidelines, helping brands transform traffic into real sales and lasting emotional connections during this romantic season.
This Valentine's Day map illustrates love through 30 romantic possibilities, from the vintage charm of "handwritten love letters" to the urban landscape of "rooftop sunsets," from the tactile experience of a "pottery workshop" to the leisurely moments of "wine tasting at a vineyard"—offering a unique sense of occasion for every couple. Whether it's cozy, experiential, or luxurious, love always finds the most fitting expression. May you all find the perfect atmosphere for your love story.
The ice hockey schedule for the Milano Cortina 2026 Winter Olympics, featuring preliminary rounds, quarterfinals, and medal matches for both men's and women's tournaments from February 5–22. All game times are listed in Eastern Standard Time (EST).
This Valentine's Day brand marketing handbook provides businesses with five practical models, covering everything from creating offline experiences to driving online engagement. Whether you're a shopping mall, restaurant, or online brand, you'll find a suitable strategy: each model includes clear objectives and industry-specific guidelines, helping brands transform traffic into real sales and lasting emotional connections during this romantic season.
This Valentine's Day map illustrates love through 30 romantic possibilities, from the vintage charm of "handwritten love letters" to the urban landscape of "rooftop sunsets," from the tactile experience of a "pottery workshop" to the leisurely moments of "wine tasting at a vineyard"—offering a unique sense of occasion for every couple. Whether it's cozy, experiential, or luxurious, love always finds the most fitting expression. May you all find the perfect atmosphere for your love story.
The ice hockey schedule for the Milano Cortina 2026 Winter Olympics, featuring preliminary rounds, quarterfinals, and medal matches for both men's and women's tournaments from February 5–22. All game times are listed in Eastern Standard Time (EST).
Innovation of corporate marketing concepts in the new era
Achieve precision marketing with the help of big data analysis
Use data analysis tools to conduct market research to understand the needs and preferences of target customers
Utilize data forecasting models to accurately predict market trends and sales forecasts
Identify potential customers and sales opportunities through data mining
Monitor and optimize marketing strategies in real time
Use data analysis to understand market feedback in a timely manner and adjust and optimize marketing activities
Make personalized recommendations based on user behavior data to improve user experience and conversion rate
Use data analytics to identify and improve ineffective marketing channels and strategies
Customer Experience
User first, focus on customer needs and feelings
Establish a complete customer relationship management system to respond to customer needs and complaints in a timely manner
Provide high-quality products and services to ensure customer satisfaction and loyalty
Conduct regular customer satisfaction surveys to continuously improve product and service quality
Build a good brand image and reputation
Establish a unique brand image and culture to enhance brand value and awareness
Strengthen interaction and communication with customers and enhance the influence of brand image
Encourage customers to share their experience and reviews, and actively create positive word-of-mouth
social media marketing
Leverage social media platforms to expand markets and enhance brand exposure
Establish corporate accounts and official websites on mainstream social media platforms and continuously update content
Develop diversified social media marketing strategies to attract the attention and participation of target users
Interact with customers through social media platforms to increase user stickiness and loyalty
Leverage the power of social media to expand brand influence
Encourage users to share brand information and content to expand brand exposure and communication scope
Use social media tools for precise promotion to improve advertising effectiveness and conversion rates
Monitor and analyze social media data to understand user feedback and market trends
internet marketing
Build professional corporate websites and e-commerce platforms
Design and build user-friendly websites and e-commerce interfaces to provide convenient shopping and inquiry experiences
Optimize the search engine ranking of the website and increase the brand’s exposure and traffic
Provide diversified online promotion activities to attract users to visit and purchase
Use online advertising and promotion methods to increase brand awareness
Use search engine marketing and advertising platforms to increase your brand’s online exposure
Use online advertising and cooperative promotion to expand brand influence and user groups
Develop online marketing strategies to deliver targeted online advertising and campaigns
personalized marketing
Provide personalized recommendations based on user data and consumption behavior
Collect user data and behavior tracks to understand user preferences and purchasing tendencies
Use personalized algorithms and recommendation systems to make accurate recommendations to users
Publish personalized offers and customized services to improve user experience and satisfaction
Create an emotional connection and interactive experience with users
Use personalized marketing methods and activities to increase user participation and interaction
Provide users with opportunities to participate in product design and decision-making, and strengthen users’ sense of brand identification.
Establish deep relationships with users through customized services and courtesy
creative marketing
Design unique and engaging advertising and promotional campaigns
Creative planning uses clever methods to attract the attention and interest of the target audience
Use creative film, television and photography methods to improve advertising and publicity effects
Use creative interpretation and storytelling to enhance the appeal and memorability of brand stories
Use cross-border cooperation and charity activities to enhance brand image
Cooperate with other industries to create cross-border cooperative marketing activities to increase brand exposure
Actively participate in charity activities, convey corporate social responsibility, and enhance brand image
Use creative ways to interact with users to increase user participation and brand recognition
mobile marketing
Application development based on mobile Internet
Design and develop applications for mobile devices to improve user experience and convenience
Create personalized mobile application services to meet users’ different needs and usage scenarios
Provide online shopping, payment and interactive functions through mobile applications to promote sales and user stickiness
Use mobile advertising and promotion methods to expand market channels
Use mobile advertising platforms and social media to push targeted advertising information to users
Utilize mobile marketing tools and scenario-based promotion activities to enhance user-brand interaction
Utilize user location and mobile behavior data to accurately deliver advertising and promotional information
User participation
Establish mechanisms and platforms for user participation and co-creation
Establish user communities and interactive platforms to promote user sharing and communication
Encourage users to participate in product design and decision-making, and improve user participation and loyalty
Use user feedback and opinion collection to improve product and service quality
Organize user events and competitions to increase user engagement
Carry out user voting and selection activities to increase user participation and interaction
Design creative competitions and activities to increase user sharing and promotion
Provide prizes and gift incentives to promote active user participation and promotion
sustainable marketing
Focus on corporate social responsibility and sustainable development goals
Develop sustainable development strategies and incorporate social responsibility into corporate operations and marketing plans
Promote green marketing and environmental protection activities to improve the brand’s social image and recognition
Efficient use of resources and reduction of waste through sustainable supply chain management
build long term