Research basic information such as population, spending power and consumption habits in the target market

Forecast growth trends and demand changes in target markets

Understand the demand characteristics of different segments in the target market

Determine product marketing strategies for different segment groups

Analyze competitors’ product features, brand image and market share, etc.

Compare the gaps and competitive advantages of your own products with those of your competitors

Understand competitors’ strategies such as pricing, promotion and channel selection

Investigate market reactions and consumer reviews of competitors

Statistics of overall sales and product demand in the target market

Forecast market growth trends and development potential

Analyze the share and growth trends of various product types and market segments in the market

Understand the competitive landscape and market share distribution in various fields

Study the customer’s purchasing decision-making process and influencing factors

Analyze customer needs for product features, brand, price, etc.

Study customers’ purchasing motivations, consumption habits and loyalty, etc.

Explore customers’ usage habits of products and the basis for forming evaluations

Understand changes in the market such as technological changes and consumer trends

Understand the development direction and prospect forecast of the market field

Analyze emerging competitors and potential competitive pressures in the market

Explore new growth opportunities and business expansion directions in the market

Analyze the different needs and consumption habits in the market

Develop differentiated marketing strategies based on market segmentation

Research competitors and competitive analysis of various market segments

Forecast development trends and growth prospects for various market segments

Study user feedback on product use and experience

Explore user satisfaction with products and purchase intention, etc.

Understand users’ purchasing channels and decision-making process

Analyze user reactions to promotions, brand image, etc.

Study the demand gaps and deficiencies in the market

Explore new product and service opportunities in the market

Analyze potential growth areas and profit opportunities in the market

Identify opportunities and strategic partnerships that can be exploited in the market

Collect and analyze statistical data and numerical information in the market

Use methods such as questionnaire surveys and in-depth interviews to understand market needs

Evaluate the feasibility and suitability of different research methods

Analyze the accuracy and reliability of market research results