MindMap Gallery strategic thinking strategic planning
EMBA core course notes sharing! This picture summarizes the main knowledge points of the strategic thinking and strategic planning course. The content covers: Survival of the "powerful" - about strategy and strategic management, assessing the situation - the four modes and applications of strategic thinking, taking advantage of the situation - three strategic planning and decision-making Mostly, it will take you to understand the strategic thinking necessary for entrepreneurs.
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This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
strategic thinking strategic planning
1. Survival of the "powerful"—about strategy and strategic management
1.1 Why talk about strategy?
1.1.1 Strategy determines the rise and fall of an enterprise
1.1.2 Strategy determines the ups and downs of life
1.13 The value of strategy
point the way
clear goal
point out the path
Coordinated operations
Resource Integration
Improve corporate risk resistance
1.2 What is strategy
3 major connotations
position
process action
Path Selection
4 forms
Strategize to grasp the big picture (determine right or wrong)
Management (grasping value)
Cadres (focusing on sustainability)
Culture (catching young students)
6 points
Purpose (mission)
direction (vision)
Target
Strategy
Steps and measures
Control indicator system
1.3 What is strategic management
4 is
Mid- to high-level groupthink model
Resource breakthroughs and transfers based on future development
Guidelines and coherent actions based on investigative analysis
Innovative development thinking based on core competencies
4No
text
rule
Target
Budget
1.4 Strategic Management in the Intelligent Era (The Internet changes the time, space, and effectiveness of cognitive world)
1.4.3 Intelligent social business logic
Customers truly become the starting point of all business activities
Network collaboration and data intelligence dual drive
Products and services are upgraded to precision and precision
1.4.4 Development Trend of Intelligent Society Strategy
Pursue establishing stretch goals
Competition between user operations and customer insights
2. Assessing the Situation—Four Modes and Applications of Strategic Thinking
2.1 What is strategic thinking?
Surprisingly honest
law
moral
science
win
long
overall situation
fundamental
2.2 Four modes and applications of strategic thinking
2.1.3 Four modes
The Four Laws of Systems Thinking (Complete)
Element combination and innovation
Interaction and ring management (collaboration)
Positive and negative feedback and mechanism management
System Fluctuation and Cycle Theory
Dialectical thinking (live)
unity of opposites
quantitative change qualitative change
negation of negation
Game Thinking (Through)
Price dispute case: Thoughts on Dangdang VS JD.com
Innovative thinking (open)
method
Question your premises and assumptions
law
Improve customer value
Reduce operating costs
2.1.4 Three major essences
efficacy
develop
direction
3. Take advantage of the situation—strategic planning and decision-making
3.1 "Double 24" logical thinking rules for strategic planning
2 starting points
starting point of value
logical starting point
4 key analyzes
external environment analysis
Industry competition analysis
competitor analysis
Core competitiveness analysis
2 value chains
Combination based on industrial chain
value chain based portfolio
4 key supports
Financial (capital) support
Human Resources (Organizational) Strategy
information strategy
cultural strategy
3.2 Two starting points for strategy formulation
3.2.1 Value starting point
Mission (problem exists)
Vision (where to go)
3.2.2 Logical starting point
Performance gap (compared with yourself)
Opportunity gap (compared to others)
industry
trend
client needs
3.3 Four major analyzes of strategy formulation
3.3.1 External environment analysis (PEST)
3.3.2 Industry (Industry Analysis)
6 questions
Main economic characteristics (main 4 points)
Market size
market growth rate
production capacity
profitability level
Industry attractiveness
Industry development stage
Industry life cycle
Introduction period
growth period
mature stage
Decline period (focus on the emergence of new products and new business models)
3.4 Strategic positioning and strategy selection (6 steps, 3 tools)
3.4.1 Steps of strategic positioning
Customized business (industry chain)
Customized products (value chain)
Fixed area (time and space exchange)
Determine the order (number)
fixed quantity
Set strategy
3.4.2 Tools for strategic positioning
Industry chain analysis
Value chain analysis (profit distribution problem)
Value Proposition (Choose Value)
Value delivery (providing value)
Value communication (propaganda value)
SWOT analysis
3.5 Basic methods of corporate-level strategy formulation (3.3.6.8)
3.5.2 Three basic questions
Select business
Manage business
Platform lasts
3.5.3 Three strategies
Integration
portrait
forward
backward
Horizontal
Diversification
Related
Not relevant
Platformization
3.5.4 Six steps
Industry group selection
Business sector selection
Business options
Business optimization
Business configuration
Industrial chain management
3.5.4 Eight means
acquisition
spin off
Reorganization
alliance
New
joint venture
peel off
outsourcing
3.6 Basic methods of strategy formulation at the business level
3.6.1 Three major issues
who is it?
What is it?
How to do?
3.6.2 Three types of strategies
cost leadership
Differentiation
focus
3.6.3 Basic framework
3.6.4 Market segmentation and value positioning
3.7 Basic methods for Internet enterprise strategic decision-making
3.7.1 Basic model of Internet enterprise strategy
3 points
Pain points
Feel better
Itchy spot
Dual drive
Network collaboration
data intelligence
3.7.2 Transformation and upgrading of traditional industries
change
high
Refined
new
Lift
Craftsmanship
product
Function
chain
3.8 Four major supports of strategy
financial capital strategy
HR strategy
information strategy
cultural strategy