Characteristics: planning, overall, long-term

Emphasis: Endpoints and Pathways

Characteristics: adaptability, competition, risk

Emphasis: approach

Bring economic value to owners (primary) Fulfilling social responsibilities (minor)

Explain business scope

Reflect corporate positioning

Values, Fundamental Beliefs and Code of Conduct

Embodiment of company mission

performance standards

time standard

Management level: top manager

Business: Business areas Resource allocation

Management level:Business department management

Content: Competitive Advantage

Management level: functional department management

Content: Serving strategies at all levels, improving organizational efficiency, and synergy

A dynamic management process that analyzes the internal and external environment and conditions of the enterprise, makes strategic decisions, evaluates, selects and implements strategic plans, and controls strategic performance

Strategic management is the comprehensive management of enterprises

Strategic management is the high-level management of enterprises

Strategic management is a dynamic management of enterprises

external environment analysis

internal environment analysis

Develop strategic alternatives

Evaluate strategic alternatives

Choose strategic options

strategic policies and plans

Identify and establish an effective organizational structure

Ensure effective management of personnel and systems

Correctly handle and coordinate internal relationships within the company (relationship between operators and owners)

Select appropriate organizational coordination and control systems (internal control systems)

Coordinate the relationship between enterprise, strategy, organization, culture and control (dynamic)

In order to obtain sustainable competitive advantages, enterprises should combine the principles of dynamic coordination among environment, strategy and organization according to changes in the internal and external environment, and involve simultaneous supportive changes in all elements of the enterprise organization, and change the initiation and implementation of enterprise strategic content. A systematic process of sustainability.

nature

development stage

technological change

Product and service changes

Structural and Systemic Change

personnel change

Adjust corporate philosophy (redefine)

Corporate strategy repositioning

Redesign the company's organizational structure

Reasons for resistance to change and barriers to implementation

Strategies for Overcoming Resistance to Change