Level 0 channel - industrial direct delivery, whoever purchases it is responsible for it

Level 1 channel - the first-level agent business of the brand divides the responsible persons according to the size of the purchase volume, and arranges a team leader to focus on follow-up and responsibility.

Level 2 channels - Most of them are designated by agents. Each purchaser is responsible for his or her own agent's products, which can be followed up and coordinated by the back office.

Level 3 channel - a channel for cross-border goods that everyone purchasing from the market channel can get goods from. This channel is divided into different sizes and is managed by dedicated personnel.

There is follow-up of annual agreement channel partners’ task volume and rebate follow-up (this type of key follow-up corresponding to level 0 and level 1 channels focuses on follow-up of sales tasks and gross profit, agreement task volume and gross profit setting goals). )

Level 2 channels focus on cost optimization, investment in agent policies, and setting goals based on the gross profit of the channel.

Market channels are mostly for cost reduction, stock reduction and new product discovery. Targets can be set through these aspects.

Growth orientation - achieve annual sales growth

Customer orientation - support customers and grow rapidly

Vision orientation - regional market, long-term goals, the company currently has no relevant e-commerce policies, but with the trend of e-commerce in the later period, there will be policies to invest immediately and increase cooperation.

Competition Orientation - Surpassing the Leading Competitors (No. 1 and Xiaoyaoyao)

Problem-oriented - solving channels and development bottlenecks

Monthly indicators (gross profit and volume dimensions)

quarterly indicators

Solution to channel problems

Understanding of channels and in-depth exploration of resources (new products, annual returns, etc.)

Channel person in charge, what do you do?

Whether the channel problem is solved?

What does it bring to the company?

Completed rewards

Those who have not completed will be punished - conduct a review to find out the reasons

Cherish your current job

Work seriously and responsibly, don’t be passive and slack

Be responsible for protecting the territory and do a good job in channel maintenance