Collect competitor data and information

Compare competitors’ product features and advantages

Research competitors’ marketing and pricing strategies

Analyze competitors’ market share and position

Discover the shortcomings and shortcomings of competitors

Explore opportunities to outperform your competitors

Segment the market based on different needs and preferences

Categorize target customers according to specific criteria

Identify market segments with the greatest potential

Determine the characteristics and attributes of target customers

Customize marketing strategies based on market segmentation results

Position and promote different target customers

Collect market statistics and industry reports

Analyze market growth potential and trends

Analyze market competitors and competitive landscape

Assess the difficulty and risk of entering the target market

Discover blue ocean spaces and emerging trends in the market

Assess target market profitability potential and prospects

Analyze the characteristics and advantages of various profit models

Study the profit model cases of successful companies

Choose a profit model based on market and product characteristics

Consider the company's own capabilities and resource matching

Develop specific steps for implementing the profit model

Determine the time and expected effects of profit model implementation