MindMap Gallery Strategy Chapter 3 Strategic Choice 1
Strategy Chapter 3 Strategic Choice - Overall Strategy, Business Unit Strategy, such as Porter's three basic competitive strategies: cost leadership strategy, differentiation strategy, and concentration strategy.
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This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
Strategic Choice
overall strategy
type
development strategy
integrated strategy
horizontal integration
vertical integration
forward integration
backward integration
Meaning, advantages, conditions of use
intensive strategy
market penetration
Market Development
product development
Distinguish between the three types, understand the reasons and applicable conditions
Diversification Strategy
Three major reasons
two types
Relevant Diversity (Concentricity)
Unrelated diversification (centrifugal)
Seven advantages
five risks
stabilization strategy (Unpopular points for subjective questions)
contraction strategy
reason
active cause
passive cause
External environmental reasons
Internal environmental reasons
three types
austerity and concentration strategies
Turn to strategy
abandon strategy
exit barriers
development strategy main way
M&A strategy (Subjective questions)
Types of mergers and acquisitions
Motives for mergers and acquisitions
Reasons for failed mergers and acquisitions
internal development (Subjective questions)
motivation
shortcoming
Application conditions
Corporate strategic alliance (Subjective questions)
Basic Features
The cause of formation
Main types
Management and control of strategic alliances
business order position strategy
basic competition Strategy (subjective question)
Porter's three basic competitive strategies
Cost leadership strategy
Differentiation Strategy
centralization strategy
Advantages, applicable conditions, risks
Synthesis of basic strategies Expression-Strategic Clock
1. Low price and low value (concentrated cost leadership)
2. Low price (cost leadership)
3. Mix
4. High value (differentiation)
5. High price and high value (focused differentiation)
6, 7, 8 Failure Strategies
Small and medium enterprises competitive strategy
in scattered industries competitive strategy
Reasons for industry fragmentation
Strategic choices for fragmented industries
Overcome fragmentation - gain cost advantage
Increase added value - improve product differentiation
Specialization - target aggregation
Beware of potential strategic pitfalls
in emerging industries competitive strategy (Subjective questions)
Common characteristics of the internal structure of emerging industries
Development obstacles and opportunities for emerging industries
Strategic choices for emerging industries
blue ocean strategy (Subjective questions)
The connotation of blue ocean strategy
blue ocean strategy established principles
Rebuilding market boundaries
Focus on the big picture rather than the numbers
Go beyond existing needs
Follow a sound strategic sequence
Overcome key organizational barriers
Make execution part of the strategy
Rebuilding market boundaries basic rules of
Path 1: Examine alternative industries
Path Two: Crossing Strategic Groups
Path 3: Redefine the industry’s housing buying groups
Path 4: Look at complementary products or services
Path 5: Reset customers’ functional or emotional appeals
Path 6: Across time, participate in shaping external trends