MindMap Gallery Strategy Chapter 3 Strategic Choice
The 2022 CPA Strategy Exam Chapter 3 Framework presents the content of this chapter in the form of a framework. All the knowledge points have been sorted out for everyone, so that you can browse and check them when preparing for the exam, which will help you deepen your memory and improve your review efficiency. Sorting out the knowledge framework of each topic while reviewing is conducive to the integration of knowledge.
Edited at 2021-05-23 15:51:29This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
Strategic Choice
Overall strategy/company level strategy
Main types of overall strategies
development strategy
integrated strategy
vertical integration
forward integration
For dealers or retailers, logistics is in the right direction
backward integration
For suppliers, logistics is reversed
horizontal integration
intensive strategy
market penetration strategy
market development strategy
product development strategy
Diversification Strategy
Related diversification strategies
unrelated diversification strategy
reason
advantage
shortcoming
risk
stabilization strategy
Operate conservatively, just understand
contraction strategy
reason
Active Reasons (Large Business/Small Business)
Passive causes (external/internal)
Methods and specific practices (key points)
austerity and concentration strategies
Passive: When the economy is in recession
Turn to strategy
Be proactive: seek development
abandon strategy
complete retreat
difficulty
Judgment of enterprise or business conditions
exit barriers
Degree of specificity of fixed assets
exit cost
internal strategic connections
emotional disorder
Government and Social Constraints
Main approaches to development strategy
M&A strategy
type
Classified by industry, attitude, identity, source of funds
motivation
Avoid entry barriers; gain synergies; overcome negative externalities
reason
poor decision making
Not well integrated
Paying too high an acquisition premium
political risk
Internal development/new build strategy
Features
Advantages Disadvantages
Application conditions
It’s easy to get in, it’s affordable, and it’s a big benefit.
Strategic Alliance
feature
intermediary organization; partnership; cooperative behavior
motivation
Promote technological innovation
Avoid or reduce business risks
Avoid or reduce competition
Realize resource complementation
Open up new markets
Reduce coordination costs
Main types
Equity strategic alliance
Joint venture
Mutual shareholding investment
Equity investment (unilateral participation in a company)
Contractual strategic alliance (functional agreement)
main feature
Advantages and Disadvantages
Control
Enter into an agreement
Establish an alliance of cooperation and trust
international business strategy
functional strategy
business unit strategy
business unit strategy
basic competitive strategy
Three types (meaning, advantages, market conditions, required resources and capabilities, risks)
Cost leadership strategy
Differentiation Strategy
centralization strategy
Comprehensive analysis of basic strategies of Bauman’s “Strategy Clock”
Pursue low cost and differentiation at the same time
Competitive Strategies for Small and Medium Enterprises
Scattered industries
reason
economic factors
non-economic factors
Strategic Choice
Overcome fragmentation—gain cost advantages
Increase added value—increase product differentiation
Specialization—goal aggregation
Beware of strategic traps
Avoid seeking dominance
Maintain strict strategic constraints
Avoid over-centralization
Understand competitors' strategic goals and overhead costs
Avoid overreacting to new products
Emerging industry
Common characteristics within the industry
Development barriers and opportunities
Strategic Choice
Shape industrial structure
Correctly treat the externalities of industrial development
Pay attention to the changes in opportunities and obstacles, and take the initiative in development
Choose the right time and field to enter
blue ocean strategy
connotation
Key differences between red and blue oceans
Establish principles
Principles of Strategy Formulation
Rebuilding market boundaries
Focus on the big picture, not the numbers
Go beyond existing needs
Follow a sound strategic sequence
Strategy Execution Principles
Overcome key organizational barriers
Make execution part of the strategy
Fundamental rules for reconstructing market boundaries
Examine alternative industries and span different strategic groups within industries
Redefining industry buyer groups
Look at complementary products or services
Reset customer functional or emotional appeals
Participate in shaping external trends across time