MindMap Gallery Five Strategies of Effective Management (New Revised Edition)-Chapter 2 Theory of Enterprise Development Stages
This is a mind map about Chapter 2: The Theory of Enterprise Development Stages. The main contents include: The stages of enterprise development are insurmountable, and a successful start-up takes twelve years.
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This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
Chapter 2 Theory of Enterprise Development Stages
A successful business takes twelve years
Enterprise development needs to go through four stages
Childhood: Three years of making products
Juvenile period: selling products for three years
Youth: three years of diversification
Adulthood: three years of ecologicalization
Insurmountable stages of enterprise development
The correct entrepreneurial posture is to follow the entrepreneurial stage theory.
The first stage of enterprise development: childhood, making products
Measurement criteria: Annual recurring revenue is less than RMB 5 million.
Core issue: making products.
There are only three sources of cash for a company
Shareholder investment.
Equity financing or borrowing of enterprises.
Sales revenue.
Business points
Spend every penny on making products.
A rigid need, a product, and a function.
The top leader makes the product himself.
Solving core problems is the core job responsibility of the leader.
The core problem can only be solved by the top leader.
The second stage of enterprise development: adolescence, selling products
Measurement criteria: Annual recurring revenue exceeds RMB 5 million, and annual after-tax profit is less than RMB 50 million.
The core issue: sell products.
Business points
Focus on selling existing products.
Find replicable selling methods.
The leader sells the product himself.
When selling products, be sure to make samples before promoting them
Copying must be firm and fast.
The third stage of enterprise development: youth, diversification
The annual after-tax profit exceeds RMB 50 million and is less than RMB 500 million.
Core issue: diversity.
Business points
Diversify in an entrepreneurial way.
Create a vibrant corporate culture.
The first is a bottom-up driven organizational structure.
The second is a military-oriented corporate culture.
The third is the work style of leadership taking the lead.
Make good use of mergers and acquisitions.
The fourth stage of enterprise development: adulthood, ecologicalization
The annual after-tax profit exceeds RMB 500 million, and it has a large number of highly loyal users or platform-level enterprises.
Core issue: ecologicalization.
Four ways for businesses to make money
product
capital
brand
ecology
Business points
A worldview that respects common sense and logic.
Values that follow the right path.
Warm others and achieve your own outlook on life.
Different enterprises have different development stages and different management models.
Starting period: hands-on.
Growth period: lead by example.
Maturity: escort.
The leader should focus on three things at this stage:
control direction.
Grasp collaboration.
Be a backup.
Six management regulations for small companies
Make a product that people are willing to buy
Come with me instead of fuck me
Just do the bare minimum.
do subtraction
Make samples first and then promote
New people do new things