MindMap Gallery Douyin’s nine business model mind maps
A mind map of Douyin's nine business models, including single product promotion model, personal IP model, knowledge payment model, membership model, brand investment model, etc.
Edited at 2023-11-03 13:40:45This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
"Zheng" Nine Business Models
Blue V self broadcast mode
Blue V self-broadcasting model: suitable for production-oriented enterprises, the cost of green screen live broadcasting is low, and the account can be started with zero fans, but it is necessary to calculate the gross profit account, delivery and marketing costs.》
Physical Blue V self-broadcast: First, it can divert traffic to the store, use scene output content to build trust, and sell other products together, similar to physical purchase.
Single product push mode
Suitable for fruits and vegetables, rice, flour, grains and oils, daily necessities, kitchen supplies, bathroom supplies, household supplies, etc.
Products with a low unit price of less than 100 yuan can be hung on a small yellow cart, which is suitable for small stores to promote at will or to be sold in Qianchuan.
Personal IP mode
Delivery IP: Select the category and find the appropriate scene to output the content.
Founder IP: High requirements for founders and operators in all aspects to build trust.
Industry IP: Output industry views and concepts, reflect professionalism, and be recognized by peers and consumers.
Knowledge payment model
Suitable for catering, housekeeping, automobiles, after-sales, beauty, lawyers, doctors, education and training, etc.
Delivery mode: open classes, circles, communities, recorded classes, offline classes, private board meetings, etc.
According to the charging population and delivery capabilities, a matching of people, goods and sites is formed.
Private domain traffic pattern
High-value goods or services other than fast-moving consumer goods
The core is to surround people first and then do business
Membership model
Suitable for areas where Douyin cannot be monetized directly
Divide into levels and give identities
It is equivalent to buying people on Douyin through low-priced and high-value products.
entity expansion model
Make money by driving traffic to the store
Earn money from private domain traffic
Earn money for skills training
Earn money from recruiting and joining
Brand investment model
Enter the game at a low cost and fight from the bottom up
Two-way fission: members fission into members, investment promotion fission investment promotion
Regardless of channels, products, or brands, collect money first and then expand.
matrix marketing model
IP matrix
entity matrix
team matrix