Customer characteristics: emotionally unstable, hot and cold; lack of independent opinions when doing things, but likes to reflect on the bad side of things and always keeps looking at the good side.

Characteristics of behavior: Very sure of the product being sold, but always hesitated.

Coping strategy: You cannot give up easily, but seize any opportunity, provide your own advice to customers, establish a trust relationship between the two parties, and be stronger when necessary.

Customer characteristics: Pay more attention to details, is extremely rational, and believes in your own judgment. For them, purchasing a product requires careful consideration before making a decision. Generally, they will not decide to buy or not because of their likes and dislikes. Their decision is based on the analysis and argumentation of detailed information. Therefore, they always take a slow attitude when purchasing goods and act very cautiously and rationally.

Characteristics of behavior: relatively simple, simple dress, and sometimes they look a little bookish. Although they don’t talk much, they can always hit the key points. Like experts, you plan carefully when purchasing products, have a very keen observation ability, are good at capturing any details in the product or service, and at the same time collect all the information of the product for analysis. This type of customer has no competing spirit and no herd mentality, and needs to satisfy the desire for analysis.

Coping strategy: Because customers will shop around and choose the most cost-effective one. Therefore, some very important and sharp questions are often raised. It will greatly enhance their doubts and must give clear answers to the questions they raise, without evading or avoiding them. Wrong practice: Forced public relations, gift giving, flattery and other methods will backfire and affect your own image. Correct way: communicate frankly and communicate directly, neither exaggerate nor flattery, directly present the advantages and disadvantages of the product directly to them, so that they can understand what they can get from the product and how much they pay. In this way, , as long as the product is competitive enough, the probability of the transaction success will be high.

Customer characteristics: fashionable clothes, active words and conversations, novel ideas, unconventional, and like to express personal thoughts and are very interested in strange stories and fresh topics. This type of customer is generally free in personality and has many ideas, but they are often not particular about details, have no good concept of time, and may also make some strange requests to salespeople.

Coping strategy: What is most important to them is neither price nor quality, but its novelty and uniqueness. In other words, only those that satisfy their curiosity and make them look unique can conquer them. . During the talks, sales need to get rid of commercial forms and choose an informal occasion to meet, such as a café, etc. The sales scene cannot only emphasize the product itself as usual, but also give full play to eloquence, astronomy, chess, calligraphy and painting, poetry, songs and essays, music, lyrics, songs and essays. , medical divination is all about discussion

Customer characteristics: Strong vanity and likes to brag about yourself. They claim to be noble, always have a condescending attitude towards the people and things around them, and use their contempt for others to show their own insights and tastes. When salesmen introduce products to customers, they often encounter them. The customers say disapprovingly: What is this? The xx I have seen is much better than this, and they pursue a kind of self-psychological satisfaction. In terms of consumption, no matter what you buy, you must pay attention to the best, most expensive and most reflect your identity. Even if it is useless, as long as it can satisfy the sporty mentality, it will buy without hesitation.

Coping strategy: During the sales process, salesmen can not mention the product, but boast about them, so that they can feel elated. When customers brag, salesmen should act as a "loyal listener" and listen less and praise them in time. You should also show a look of admiration and envy. Create opportunities to give customers full performance, satisfy the other party's vanity, and have a great favorable impression of you. At this time, sales will enter the theme and promote products, and that will be invincible.

Note: When receiving such customers, sales should temporarily forget themselves and put customers on the "altar". Do not conflict with customers during communication. I sincerely praise, satisfy vanity, ah u go down to Haikou, seize the opportunity, and quickly force the order

Customer characteristics: This type of customer has his own ideas and ideas. It is difficult for salesmen to influence them in various words and techniques. They rarely speak, and sales cannot know their inner thoughts at all, and once sales cannot solve the unreasonableness of customers. If you ask, the other party will choose to leave decisively.

Coping strategies: Such clients are accustomed to being self-centered and hope that those around them are ordered by their will. Salesmen need to put customers in the position of the leader and create full opportunities and space for choice. If the salesperson does not know how to advance and retreat, it will cause dissatisfaction and rejection of the other party.

Note: The most annoying way for such customers is to force sales, so the best choice for sales is to obey. 1. The concept of time, go to the appointment on time 2. Make sure that your thinking is clear and clear, and do not drag it out, evasive words or inconsistency.

Customer characteristics: This type of customer has a gentle personality and is relatively friendly. He is willing to listen to salesmen's "nagging" and will neither oppose sales statements nor treat them coldly. The communication is smooth and the transactions are refreshing. Easy-going customers who are easy to get along with lack of opinion and have a serious liberal mentality, and are prone to follow the trend. Contempt for coping can easily become hesitant, and attempts to put pressure can easily become rebellious.

Coping strategy: Salesmen need to serve them with rich professional knowledge and sincere opinions and suggestions, and encourage them more during the sales process, in order to eliminate their concerns and finally successfully reach the deal.

Customer characteristics: This type of customer has a tight mind and strong observation ability. He can find problems in the details of the product or service, and often adopts a harsh and tough attitude towards sales personnel. It's out of reach.

Coping strategy: "If you think of goods, you are the buyer." Sales do not need to have too much dissatisfaction or hostility. Choosing and dissatisfaction are actually a disguised affirmation. Sales should listen carefully when customers talk about criticisms in a long way, giving customers a sense of respect for them. Listening to customers’ complaints and narratives can enable sales to understand the other party’s inner thoughts and opinions, providing a foundation for sales to discover and solve problems. Accept emotions and let him vent. Take them seriously. Summary the key points and repeatedly verify them. Avoid blaming Last: Solve the problem

Customer characteristics and responses: Customers who keep silent are either cunning shopping mall veterans or are born to be unwilling to talk. Immune to the language offensive of salesmen. For them, the quality of the product itself is important, so the salesman, Niu Ge's plain tone explains the advantages and characteristics of the product. Do not exaggerate or smile, otherwise it will easily cause customers to be disgusted.

Note: 1. Test the customer's true thoughts: Ask a question tactic 2. Leave enough time for customers: introduce key points, keep silent, give customers time, and don’t pursue them relentlessly 3. Warm reception, sincere