Production of Promotional Materials
Interview Personnel Arrangement
Preparation of Shooting Equipment
Check cameras, microphones, lighting and other equipment in advance to ensure they work properly, and prepare backup equipment to guarantee smooth shooting.
A person in charge must be assigned for each interview and shooting to clarify the division of responsibilities, ensure on-site order and shooting quality, and coordinate well with media personnel.
According to the themes of interviews and shootings, produce promotional posters, trailers and other materials, and release them in advance on social media platforms to attract attention.
Plan 8 new media live broadcasts, which will be held every Tuesday and Thursday evening in the live broadcast room. The themes will include product usage skills, interpretation of industry hot topics, etc., and network stability must be ensured.
Arrange three TV shoots at the beginning, middle and end of the month respectively. The locations will include the company office area, outdoor scenes, etc. The themes will focus on the company’s development history and team style.
There will be 5 magazine interviews this month, scheduled every Wednesday afternoon, mostly held in the company meeting room. The themes cover industry trends, product innovation, etc., and interview materials need to be prepared in advance.
Monthly Media Activity Schedule