Mind Map Gallery COSTCO SWOT Analysis 2021
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COSTCO SWOT Analysis 2021
A mind map about costco swot analysis 2021.
Edited at 2020-09-08 01:10:59
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COSTCO SWOT Analysis (2020)
https://bstrategyhub.com/costco-swot-analysis/
Background
Basic Info
CEO
W. Craig Jelinek
Year founded
July 12, 1976 (as Price Club), September 15, 1983 (as Costco)
Headquarter
Issaquah, Washington, United States
Number of Employees (2018)
254,000
Products & Services
Groceries | Gas Station | Tire Center | Pharmacy | Business Center | Photo Center | Optical | Business Insurance | Business Phone Services | Bottled Water Delivery | Auto Rental | Estate Planning & Powers of Attorney | Costco Auto Program | Mortgages for Business Owners, and Contractors |
Competitors
Wal-Mart | Target Corporation | BJ’s wholesale club | The Kroger Company | Amazon | Home Depot | Kmart | Lowe’s | Sam’s Club | Best Buy | Aldi |
Fun Fact
Did you know that Costco hasn’t changed the price of its $1.50 quarter-pound 100% beef hot dog and 590 ml drink in 34 years?
Strengths – Internal Strategic Factors
Low Prices
Membership Business Model
Loyal Customer Base
Doesn’t waste money on advertising
Pass savings to customers
High-Quality Products
High Paying Retail Jobs
Generous Perks and Benefits to Employees
Low employee turnover rate
America’s Best Employer
Strong distribution Network
Big pizza chain
Weaknesses – Internal Strategic Factors
Limited Product Selection
Cost of Transportation
Cater to smaller customer base
Lack of Global Presence and high dependence on selected markets
Aging customer base
Research and Development
Opportunities – External Strategic Factors
Online Presence (E-commerce)
Digital Advertising
Global Expansion
Health Consciousness Customers
Tax Policy
Transport Industry
Coronavirus Outbreak
Threats – External Strategic Factors
Brand Reputation
Controversies
Security
Political uncertainties
Ecommerce and technological developments
Price Competition
Bad economics
Exchange Rates
Competition