MindMap Gallery Product Quality Dimension (ZARA Clothes)
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Product Quality Dimension (ZARA Clothes)
PERFORMANCE
Trendy clothes
Affordable price
RELIABILITY
Largest fashion retailer in the world
Comfortable shopping experience
Up-to-date and spacious store
DURABILITY
Fast-fashion
CONFORMANCE
Ability to adapt product offer to match customer desire
SERVICEABILITY
Quick respond to consumer demand
Exchange or reimbursement within 30days after purchased
FEATURES
Elegant product assortment
AESTHETICS
Well-designed garments
High-fashion items
"Fashion fressness"
PERCEIVED QUALITY
Strong global brand image
Good reputation