Computer hardware and software

Sports

Healthcare and medicine

Subtopic

Most frequently used DM method Part of the machine-learning family Employ supervised learning Learn from past data, classify new data Predictive accuracy, Speed, Scalability

Decision tree analysis Statistical analysis Neural networks Support vector machines

Used for automatic identification of natural groupings of things Part of the machine-learning family Employ unsupervised learning

Clustering results may be used to Identify natural groupings of customers Identify rules for assigning new cases to classes for targeting/diagnostic purposes Provide characterization, definition, labeling of populations

Analysis methods

A very popular DM method in business Finds interesting relationships (affinities) between variables (items or events) Part of machine learning family Employs unsupervised learning There is no output variable

Selecting the wrong problem for data mining Ignoring what your sponsor thinks data mining is and what it really can/cannot do Beginning without the end in mind