4PS of Marketing Mix Diagram

Marketing
mix
PromotionProductPlacePrice
1. Sales Promotion
2. Advertising
3. Public Relation
4. Direct marketing
1. Channels
2. Market coverage
3. Assortment
4. Location
5. Inventory
6. Transport
1. Features
2. Quality
3. Branding
4. Packaging
5. Services
6. Warranties
1. Price Strategy
2. Pricing
3. Allowances
4. Discounts
5. Payment terms
Marketing mix- 4p's
65