The writing requirements are not high and resource collection ability dominates.

Identify the audience and know what content the audience needs

When taking inventory of resources, describe in detail the advantages and uses of each resource

When implanting products, be careful to maintain the same proportion of pen and ink

Beginning -> Quickly point out the users the article is suitable for and the content it can solve

Middle -> Use pictures and cases to evenly distribute text and ink to the inventory content

Ending->Nothing special, just a few polite words

"IELTS improved from 3 to 7 in half a year. What did I do?"

"If you want to learn copywriting well, you must read these websites"

"Recommended New Media Marketing Learning Websites"

Convey useful dry information so that readers can actually get useful content

Identify your audience and know what kind of sharing they need

Demonstrate professionalism in sharing and increase your audience’s trust in you

Tell everyone about your relationship with the product after sharing it

Beginning -> Quickly point out what kind of problem this article can solve

Middle -> Use pictures and cases to help the audience solve this problem

Ending -> Direct the audience to the product

Coach Lu talks about basketball -> Sharing content: practical basketball skills, interesting things on and off the NBA court, etc.

Communicate product values

Identify your audience and find in them the repressed emotions you have experienced

Extract the parts of real experiences that resonate with your audience

After confirming that the audience's emotions are in sync with yours, move out your product and focus on clearly explaining the product's values.

The most important thing is to make the audience feel "I want this too"

Beginning->Quickly state the point that resonates with readers

Middle -> Set up difficulty and suspense to fit the audience’s experience

Ending -> A happy ending, allowing the audience to release their inhibitions

great anne

case analysis

Write an interesting article about the product

Make sure the content is interesting enough

You can also graft an interesting joke on the product

Interesting jokes: product introduction = 99:1

Beginning -> lay the groundwork and arouse curiosity

Middle -> Constantly shaking off the baggage - the simplest humor is to make the reader's preset cognition fail

Ending -> Shake off the baggage and restate the product appropriately

gummy bears

case analysis