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Search engine optimization (SEO)
Search Engine Optimization (SEO) is the practice of improving website visibility in organic search results through systematic content and technical enhancements. It comprises three core components: technical optimization (site architecture, loading speed), content optimization (keyword placement, content quality), and off-site optimization (backlink building). Effective SEO requires ongoing keyword research, competitor analysis, and algorithm tracking. With smarter search algorithms, modern SEO emphasizes user experience metrics like dwell time and bounce rate. Statistics show the top search result garners 32% of clicks on average, making SEO essential for digital marketing. Future SEO will focus more on semantic search optimization and AI-generated content adaptation.
Edited at 2024-12-23 16:12:21
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