MindMap Gallery Sales and Negotiation
Sales pitching and negotiation is a complex and interactive process involving several key steps. Including work awareness, preparation, opening, consultation, Transaction etc.
Edited at 2024-03-11 14:26:19This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about bacteria, and its main contents include: overview, morphology, types, structure, reproduction, distribution, application, and expansion. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about plant asexual reproduction, and its main contents include: concept, spore reproduction, vegetative reproduction, tissue culture, and buds. The summary is comprehensive and meticulous, suitable as review materials.
This is a mind map about the reproductive development of animals, and its main contents include: insects, frogs, birds, sexual reproduction, and asexual reproduction. The summary is comprehensive and meticulous, suitable as review materials.
Sales and Negotiation
negotiation
job cognition
cognition
negotiation
meaning
Talk: refers to talking and discussing
Judgment: refers to distinguishing and judging
feature
clear purpose
Cooperation and conflict
Equality of status and inequality of interests
Interactivity in the negotiation process
The result of the negotiation is that the needs of both parties are met
Components
theme
object
issue
time
Place
background
objective environment
environmental background
organizational context
Personnel background
business negotiation
meaning
Business
negotiation
feature
economy of purpose
Focus on costs, efficiency and benefits involved in negotiations
convertibility of value
Tightness and accuracy of contract terms
Diversity of evaluation criteria
Have the negotiation goals been achieved?
Negotiation efficiency
Maintaining relationships between negotiating parties
effect
Promote the development of commodity economy
Strengthen economic ties between enterprises
Promote the development of foreign trade
Business negotiation classification
Divided by geographical scope of negotiating parties
Domestic business negotiation
Characteristics: Emphasizing emotion over righteousness, weak legal concept, strong administrative intervention, and not paying attention to contract performance
International Business Negotiation
Divided by negotiation content
goods trade negotiations
Agricultural and sideline products, industrial and mining products
non-commodity trade negotiations
Projects, technology, labor services
Divided by negotiation scale
"One-to-one" negotiation
Negotiation business is relatively simple
Encounter sensitive topics or key issues in large negotiations
It is relatively difficult and requires high quality of negotiators.
group negotiation
The company sets up a negotiation team with a number of 3 to 7 people.
Suitable for negotiation projects with complex situations and large negotiation content
Shorten negotiation time and improve negotiation efficiency
large negotiations
The topic structure is complex, involving many projects and a large number of participants, more than 12 people
Divided by the number of negotiating parties
Negotiation between the two parties
long table negotiation
Negotiation is easier
multi-party negotiation
long table negotiation
Negotiation is more difficult
By negotiation location
home negotiation
at one's own place
Have advantages for oneself
Away negotiation
at the other party's location
Have an advantage over the opponent
Negotiations take turns at home and away games
Used when buying in bulk or introducing complete projects
Can balance the pros and cons of home negotiations and away negotiations
Negotiation in third place
It is mostly used in negotiations where the two parties have opposing positions, do not give in to each other, and have serious conflicts.
Advantages: Conducive to negotiations between both parties
Disadvantages: High cost, troublesome to choose a place
Divided according to the attitudes of the negotiating parties
positional negotiation
Both sides focus on defending their positions
Disadvantages: increase the time and cost of negotiation, reduce negotiation efficiency, one person sticks to his position and ignores the interests of both parties
concession negotiation
Make concessions to reach an agreement,
Advantages: Improve negotiation efficiency and reduce costs
Disadvantages: only emphasizes the relationship between the two parties and ignores the acquisition of benefits
Generally, the cooperation relationship between the two parties is friendly and there is long-term business relationship.
principled negotiation
Both parties to the negotiation respect each other's basic needs and find common ground in their interests.
Emphasize the value achieved through negotiation
Divided according to the direction of development of negotiation issues
horizontal negotiation
Discuss multiple issues at the same time, find common points of agreement first, and then discuss conflicts last
Generally used for large-scale negotiations and negotiations involving more than two parties.
vertical negotiation
Negotiate according to the order of issues, suitable for issues of cause and effect.
Generally used for small-scale, simple business negotiations, especially when both parties have a history of cooperation.
Divided by negotiation and communication methods
face to face negotiation
The two parties communicate face to face, and both parties can see each other's appearance, etc.
Generally used in formal, important, and high-level negotiations
The strategies and techniques studied in business negotiations are all based on it
written negotiation
Generally suitable for negotiations involving regular economic exchanges, purchase and sale negotiations with large product batches and wide supply range, and long-distance negotiations.
Often used in conjunction with face-to-face negotiations
Advantages: Both parties have ample time to consider
Disadvantages: There are stipulated deadlines
evidenced by contract
online negotiation
Emerged based on the emergence and development of e-commerce
Procedure: inquiry, offer, counteroffer, acceptance and signing
Advantages: Improve customer satisfaction, reduce costs, increase flexibility, shorten negotiation time, and improve work efficiency
Telephone negotiation
Similar to verbal negotiation, but it is a face-to-face negotiation
The conversation needs to be recorded and recorded, and the contract has legal effect.
Features: Convenient and fast
Divided by transparency of negotiation content
open negotiation
Negotiations are made public
Rarely used
semi-public negotiation
Selective disclosure of negotiations
More commonly used in business negotiations
secret negotiations
Keep negotiations confidential
Reduce the loss rate of business opportunities and reduce the interference of undesirable factors
Divided by length of negotiation
marathon negotiation
Negotiation takes a long time
lightning negotiation
Negotiation time is short
Business Negotiation Principles
principle of equality
principle of mutual benefit
legal principle
Principle of good faith
The principle of focusing on interests rather than positions
Principle of separation of personnel and personnel
objective standard principle
Prepare
mentality and information
organize
plan
material conditions
simulation
Business etiquette
opening
Task
Atmosphere creation
Choice of strategy
consultation
quote
bargain
deadlock handling
concession
make a deal
Determination of transaction opportunities
Promote signing
Negotiation ending
sell
job cognition
theory
model
self promotion
Prepare
environment
plan
Responsibilities
find customer
find customer
Investigate customer qualifications
Get close to and know your customers
Make an appointment
near
Customer objection handling
Analyze root causes
Flexible solution
Properly handle
Transaction and aftermath matters
make a deal
Aftercare
Communication and Negotiation Skills
audio language communication
silent language communication