MindMap Gallery Learn about POP MART in one picture
"Revealing the secret of Pop Mart: From niche trend to the rise of the global IP empire!" Pop Mart was founded in 2010 and was founded by CEO Wang Ning. It has now become a trendy toy giant covering all categories such as blind boxes, figures, and BJD. With 350 artist collaboration and own IP matrix, its products are priced at RMB 6,389 and cover 4.5-20cm in size. Generation Z is the core consumer group, and consumption is willing to enjoy itself and drives growth. After listing in 2020, Wang Ning, as the largest shareholder, led 4,000 employees to build a complete industrial chain from IP development to retail, with more than 4,000 stores worldwide, and PopMart Hehuo Holding holds 538% of the shares. "
Edited at 2025-06-16 16:47:19