MindMap Gallery Market competition strategy market follower strategy

Market competition strategy market follower strategy

A market follower is a business or marketing organization that takes a secondary position in a certain product or service market. Often hope to maintain its market share in order to achieve its own steady development. It is generally the main target of challenger attacks, so it must maintain its advantages in low manufacturing cost or high product quality and service. There are usually three following strategies: (1) follow closely; (2) follow at a distance; (3) follow some and not follow.

Edited at 2022-10-13 10:44:46
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